Right From The Heart Ministries of suburban Atlanta, Georgia, is a nonprofit corporation formed for the express purpose of reaching and discipling people for Jesus Christ through the use of media. Reaching is done through 60-second spots. They are designed to address the challenges a secular listener faces, in a contemporary, relevant, non-churchy tone. Discipling is accomplished by providing a sound biblical teaching program to the Christian audience that encourages listeners to get involved with a local church.
The methodologies are different and directed at various markets with the ultimate goal of encouraging a person in their spiritual pilgrimage. The vision is one of ministry.